ESI Entertainment Systems Inc. announced that its auxiliary, Citadel Commerce Corp. has signed an agreement with Betfred, one of the UK's most recognized gaming brand, According to the agreement it will provide real-time bank transfer solutions via myCitadel World Wide Wallet to help drive Betfred's expansion in the European online gaming market.
myCitadel World Wide Wallet is a personal web-based cash account from there consumers can fund directly from their bank account. Consumers can immediately use the funds to make purchases on a merchant's site or can transfer them to friends or relatives. myCitadel Wallet is simple and secure and currently accepts Bank Transfers, Visa, MasterCard, and Electronic Funds Transfers in many countries using local currencies.
Some of the European markets provide payment challenges to online merchants because consumers are ethnically more used to using of direct bank payments and credit card usage on the internet is low. Betfred will now provide its customers a cost effective means of making Rapid Bank Transfers via near real-time international bank transfers into their myCitadel Wallet. The customer just logs onto their bank account and it takes a few minutes to clear funds and shows in their myCitadel account. This provides Betfred's customers with the ability to fund their wallet to play and bet almost instantly.
Currently Betfred is providing a 200% deposit bonus, double the incentive which it normally gives to promote myCitadel to its customer base. In addition to this as of Sunday 9th December 2007, for every successful deposit a player makes into their Betfred Poker account using myCitadel, that player will be given a tournament entry token. This token can be used to register to play one of ten Betfred/myCitadel European Poker Tour (EPT) German Open Freeroll Qualifiers running between Sunday 16th December 2007 and Wednesday 16th January 2008.
Then top ten players from each of the ten qualifiers will be awarded a seat at the Betfred/myCitadel EPT German Open Final, scheduled to take place at Betfred Poker on Sunday 20th January 2008 at 18:45 GMT (19:45 CET).
The winner of the Betfred/myCitadel tournament will get an all expenses paid seat at the European Poker Tour German Open Main Event which is taking place at the Casino Hohensyburg in Dortmund, Germany between Tuesday 29th January and Saturday 2nd February 2008, the buy-in for which is (euro)8,000.
myCitadel is authorized as a large e-money issuer by the UK Financial Services Authority, and currently have consumer support from Austria, Belgium, Bulgaria, Canada, Switzerland, China, Cyprus, Czech Republic, Germany, Denmark, Spain, Finland, France, United Kingdom, Greece, Ireland, Iceland, Italy, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Romania, Sweden, and Slovenia, with additional countries constantly being added