Tuesday, May 6, 2008

‘Cash On Delivery’ option for online booking

Now people not having credit card can also book tickets online and this has become possible through Cash On Delivery (COD) option. In fact the credit card holders are incredulous of making the payment through a credit card for online booking. Several online portals are now coming up with the Cash On Delivery (COD) option. So like pizza, now you can also expect air tickets on your doorsteps and pay COD.

According to figures available through travel industry the online dispersal of travel industry is around 11 per cent, and most of the passengers do not trust the internet for booking air tickets via credit/debit card and like to pay in cash.

After the opening of this option they need not have to take the trouble of visiting their travel agent or the airline counter to pay the money and collect their tickets. Various online travel portals like Yatra and Clear My Trip have come up with the COD option.

Noel Swain, vice president (marketing), Clear My Trip (CMT) said, “We conducted a survey and found out that a small segment of travelers is not able to make online payments. Either they hesitate to use the net or do not have credit limits in case of booking international tickets or hotels.” He said CMT will be launching a COD option for international bookings in the month of June. According to CMT, about 3 to 5 per cent of the total online users prefer this option.

Thus, those using the portal can click on the COD option and get their tickets booked. A CMT agent will deliver them the tickets at their doorstep and collect cash from them. “This option is also available for those who do not have much credit limit and want to make partial payment in cash,” says Swain.

In fact Yatra has launched a similar service and it is available for both domestic and international bookings. The customer can just send an SMS to 2622 and a customer executive will call to take the details. The ticket will be delivered to him by an agent wherever he is and he can pay in cash to the executive. “The customer can call us and verify the identity of the agent to wade away fears of being duped,” says an official from Yatra.

Yatra is giving COD facility for both air tickets and online bookings. It has also started a scheme whereby the passenger will be reimbursed Rs200 in case of flight delays over 20 minutes.

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